20% off premium tools
Shop Now
SoftTechLab Logo
SoftTechLab
SoftTechLab Logo
SoftTechLab

Email Marketing

Web Email Finder
Text Email Finder
Real Email Verifier
Bulk Mailer
SMTP Email Server

Utility Tools

Website ExtractorMerge CSV FilesURL OpenerSSL Certificate Generator

Browser Extensions

Email CampaignsMap Leads FinderComing Soon

Navigation

Contact
LoginRegister

Documentation & Guide

Complete guide for Email Campaigns and Chrome Extension

Email Campaigns is a powerful system for sending personalized bulk emails through Gmail. It includes a web dashboard for managing campaigns and a Chrome extension for sending emails.

Key Features

  • Create email templates with multiple variants for anti-spam
  • Manage recipient lists with custom fields
  • Send emails directly through Gmail via Chrome extension
  • Track email opens
  • Detailed analytics and campaign performance metrics
  • IP blacklisting to exclude self-opens

Requirements

  • • Google Chrome browser
  • • Gmail account for sending emails
  • • Active subscription with available email quota

The Chrome extension allows you to send campaign emails directly from your Gmail account. It integrates seamlessly with Gmail and pulls campaign data from your dashboard.

1

Install the Extension

Download and install the SoftTechLab Email Composer extension from the Chrome Web Store.
2

Open Gmail

Navigate to Gmail in your Chrome browser. The extension will automatically detect Gmail and add the campaign interface.
3

Authenticate

Click on the Email Campaigns icon in Gmail and log in with your SoftTechLab account credentials. This links the extension to your campaigns.
4

Select a Campaign

Choose an active campaign from the dropdown. The extension will load the template and recipient list associated with that campaign.

Extension Features

  • • Automatic template rotation for anti-spam
  • • Recipient progress tracking
  • • Real-time quota monitoring
  • • Pause/resume sending capability
Install from Chrome Web Store

Templates define the content of your emails. Each template can have multiple variants to avoid spam filters and improve deliverability.

1

Create a New Template

Go to Templates page and click 'Create Template'. Give your template a descriptive name.
2

Add Subject & Body

Write your email subject and body content. Use the rich text editor for formatting.
3

Add Template Variants

Create multiple variants of your email with slight variations. The system will automatically rotate between variants when sending to reduce spam detection.

Available Placeholders

[var1]- Variable 1
[var2]- Variable 2
[var3]- Variable 3
[var4]- Variable 4
[var5]- Variable 5

Recipient lists contain the email addresses and personal data for your campaign recipients.

1

Create a List

Navigate to Recipient Lists and click 'Create List'. Give your list a meaningful name.
2

Add Recipients

Add recipients manually one by one, or use CSV import for bulk adding.
3

CSV Import

Upload a CSV file with columns: email, var1, var2, var3, var4, var5. The first row should contain column headers.

CSV Format Example

email,var1,var2,var3,var4,var5
john@example.com,John,Doe,Acme Inc,Manager,Sales
jane@example.com,Jane,Smith,Tech Corp,Director,Marketing

Campaigns link together a template and recipient list. They track the sending progress and performance of your email outreach.

1

Create Campaign

On the Campaigns page, click 'Create Campaign' and enter a name for your campaign.
2

Select Template

Choose an email template from your existing templates. This defines what content will be sent.
3

Select Recipient List

Choose the recipient list for this campaign. Each recipient will receive the email once.
4

Activate Campaign

Set the campaign status to 'Active' to make it available in the Chrome extension for sending.

Campaign Statuses

DraftNot yet ready for sending
ActiveAvailable in extension for sending
PausedTemporarily stopped
CompletedAll recipients have been sent

Use the Chrome extension to send emails from your Gmail account. The extension handles template personalization automatically.

1

Open Gmail with Extension

Make sure the Chrome extension is installed and you're logged into Gmail.
2

Select Active Campaign

Click the Email Campaigns icon and select an active campaign from the dropdown.
3

Start Sending

Click 'Start Sending' to begin. The extension will compose and send emails one by one with delays to avoid rate limits.
4

Monitor Progress

Watch the progress bar and status updates. You can pause sending at any time and resume later.

Pro Tips

  • • Keep Gmail tab active while sending for best performance
  • • Start with small batches (50-100) to test deliverability
  • • Use different sending intervals to appear more natural
  • • Monitor your Gmail sending limits (typically 500/day)

Track when recipients open your emails and view engagement data in your analytics dashboard.

What You Can Track

  • Email open events with timestamps
  • First open and subsequent opens
  • Device type (desktop/mobile)
  • Geographic location data
  • Campaign-wide open rates

Where to View Tracking Data

  • • Campaign Logs: Per-recipient open status
  • • Analytics: Overall campaign performance
  • • Sender Analytics: Performance by sending account

When you view your own emails for testing, your IP address is recorded as an "open". Use IP blacklisting to exclude your own views from analytics.

1

Find Your IP

Visit whatismyipaddress.com or similar service to find your current IP address.
2

Add to Blacklist

Go to IP Blacklist page and click 'Add IP'. Enter your IP address and a description (e.g., 'Home', 'Office').
3

Automatic Filtering

All future email opens from blacklisted IPs will be excluded from your campaign statistics.

When to Add IPs

  • • Your home and office IP addresses
  • • Team members' IP addresses
  • • VPN IPs you frequently use
  • • Any IP you use for testing emails

The analytics dashboard provides comprehensive insights into your email campaign performance.

Emails Sent
Total emails successfully sent
Open Rate
Percentage of emails opened
Unique Opens
Recipients who opened at least once
Failed
Emails that failed to send
Pending
Emails waiting to be sent
Daily Activity
Sending and open trends over time

Dashboard Views

  • Overview: Summary stats across all campaigns
  • Campaign Logs: Detailed per-recipient status
  • Sender Analytics: Performance by sending account

Follow these best practices to maximize deliverability and avoid spam filters.

Deliverability Tips

  • • Use multiple template variants (3-5 recommended)
  • • Personalize emails with recipient's name and company
  • • Avoid spam trigger words (FREE, URGENT, BUY NOW)
  • • Keep a healthy text-to-HTML ratio
  • • Don't send too many emails too quickly
  • • Maintain a clean recipient list (remove bounces)

Anti-Spam Recommendations

  • • Create at least 3 subject line variants
  • • Vary opening lines between variants
  • • Use different CTAs across variants
  • • Space out sending intervals (2-5 seconds minimum)
  • • Send during business hours for better open rates
  • • Limit daily sends to stay under Gmail limits

Gmail Sending Limits

  • • Regular Gmail: ~500 emails/day
  • • Google Workspace: ~2,000 emails/day
  • • Start slow with new accounts (ramp up gradually)
  • • Monitor for delivery errors and adjust

Still Have Questions?

Can't find the answer you're looking for? Contact our support team.

Contact Support